TikTok Creative Strategist (Barcelona) - Kilo

TikTok Creative Strategist (Barcelona)

Remote
Creative
Kilo
Freelance
Mid

About the team

Kiloverse is the operational force that helps ventures grow — building the systems, teams, and infrastructure that turn ideas into scalable businesses. Behind every fast-growing product, there’s a group of people who think like owners, act fast, and execute with precision.

Here, you’ll find people who want to break big in their careers — working side by side with entrepreneurs and founders to build ventures that redefine the health, wellness, beauty, or travel industries.

Get ready to

  • Develop and execute high-performing TikTok ad creative strategies focused on driving measurable business results

  • Align creative concepts with performance goals (ROAS, CTR, CPA, CVR) and continuously optimize for growth

  • Write clear, actionable creative briefs for content creators, designers, editors, and production teams, with a strong focus on direct-response and performance marketing

  • Collaborate with project managers, media buyers, and the marketing team to ensure creative excellence and campaign success

  • Analyze creative performance, A/B test results, and audience insights to improve engagement, conversions, and scalability

  • Conduct competitor research and stay ahead of TikTok trends, platform updates, and emerging creative best practices

  • Craft compelling ad scripts, hooks, captions, and CTAs optimized for TikTok’s native content environment

  • Identify winning creative angles, UGC concepts, and storytelling frameworks that resonate with target audiences

Ready to apply?

Jump to the application form and start your journey with us.


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We expect you to

  • Have 3+ years of experience in performance-driven creative strategy, with a strong focus on TikTok advertising

  • Have a portfolio showcasing successful TikTok campaigns, ideally targeting the U.S. market

  • Have a deep understanding of TikTok’s platform dynamics, content trends, creator ecosystem, and ad formats

  • Have strong knowledge of performance marketing metrics, including ROAS, CPA, CTR, CPC, and conversion rate

  • Have a creative and analytical mindset with the ability to turn data insights into winning creative strategies

  • Have excellent English communication skills and the ability to create content that resonates with U.S. audiences

  • Be highly curious, adaptable, and passionate about testing new creative concepts and pushing performance boundaries

  • Have experience working with UGC creators, influencer content, and short-form video production (preferred)

Salary

Gross salary range is 3500-4500 EUR/month.

Location

We have plenty of amazing workspaces you can choose from: our awesome headquarters in Vilnius, and super cool hubs in Kaunas, Klaipėda, and Riga!

For Vilnius: 4 days onsite, 1 flexible day remote. Meanwhile, in Kaunas: onsite, hybrid, or remote options are available depending on the role.

Speaking of perks:

Own your wellness
Stay sharp and well in your own way – health insurance (after probation), on-site physiotherapist, office gym, and fitness classes keep you moving. Plus 7 extra days off, 3 for weddings, hybrid work, and the freedom to work 2 months from anywhere in the world.

Boost your daily life
Every breakthrough needs a spark and our daily setup reflects that. Pet-friendly office, fresh breakfasts, hot lunches, drawers and fridges stocked with snacks and food – for a quick bite or even a team-cooked meal together. Rooftop and cellar events keep things lively, while 10 social clubs give space to dive into passions and try new things. Add a public transport card for Vilnius and Perks.lt perks for smoother days.

Shape your growth path
Builders never stop learning. Coaching, mentorship, training, conferences, online courses, subscriptions, books – you’ve got a €1100 yearly budget to fuel personal or team growth. You pick the path – we’ll back you all the way.

Drive global impact
This is where ambition scales. Build impact across 30+ brands worldwide. Launch bold projects. Even step in as a co-founder – we reward those who push further. And if you bring in more great people, you get €1500 for every successful referral.

*additional conditions apply based on your residence location.

Ready to apply?

Jump to the application form and start your journey with us.

Apply Now
Application form

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